Swiss International was established as the first showroom of watches in Kathmandu almost half-a-century ago, in 1965. The company is currently located in Durbarmarg and deals in major international watch brands such as Corum, Omega, Titoni, Enicar, Longines, Roamer, Olma and Police. Given its long history, the company associates itself with qualities such as trust, loyalty and goodwill. It also banks on the consumers’ knowledge of global brands, ability to determine quality of product.

Omega SA is a Swiss luxury watchmaker based in Biel/Bienne, Switzerland and has been the official timekeeping device of the Olympic Games since 1932. Titoni Ltd, too, is a Swiss watch company that was founded in 1919 by Fritz Schluep in the city of Grenchen. Since its foundation, the watches are sold mainly in the Asian and Middle East market. Saint- Imier based Longines is another luxury watches house from Switzerland. Founded by Auguste Agassiz in 1832, the company is owned by the Swatch Group. Its winged hourglass logo is the oldest registered for a watchmaker. Longines is known for its ‘Aviators’

watches.

Swiss International thrives on its readiness to give knowledge to the customers. It has a decent set of loyal customers that appreciates the value of this old store with its experienced staff ready to impart required information to anybody who visits the store.