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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
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<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
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<strong>What, according to you, are the problems and challenges in this market?</strong></div>
<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
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<strong>What, according to you, are the problems and challenges in this market?</strong></div>
<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
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To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
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They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
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We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
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<strong>What, according to you, are the problems and challenges in this market?</strong></div>
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<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
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<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
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<strong>What, according to you, are the problems and challenges in this market?</strong></div>
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<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
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<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
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<div style="text-indent: 0in; text-align: justify;">
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<div style="text-indent: 0in; text-align: justify;">
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<div style="text-indent: 0in; text-align: justify;">
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<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
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<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
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<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
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<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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‘Dealers Grow Confident With Exposure To New And Innovative Products’
4 min 38 sec to read
Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with New Business Age, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:
Â
How will this event help enhance the sales and market expansion of Philips products in Nepal?
To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.
Â
Are there any special packages for the dealers to facilitate market penetration?
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.
Â
About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.
Â
How do you view the market potential of these products in Nepal?
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.
Â
There are similar products of premium brands in the market. How fierce would be the competition?
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.
Â
How are these products doing in the Asia Pacific Market?
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.
Â
What are your plans for the Nepali market?
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.
Â
What, according to you, are the problems and challenges in this market?
Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.
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 </div>
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<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
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To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
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 </div>
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<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What, according to you, are the problems and challenges in this market?</strong></div>
<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What, according to you, are the problems and challenges in this market?</strong></div>
<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What, according to you, are the problems and challenges in this market?</strong></div>
<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What, according to you, are the problems and challenges in this market?</strong></div>
<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
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<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
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<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
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<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
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<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
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I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
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 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
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 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
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<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
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To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
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<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
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<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
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To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
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<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
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I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
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Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
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<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
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I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
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<strong>How are these products doing in the Asia Pacific Market?</strong></div>
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 </div>
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<strong>What are your plans for the Nepali market?</strong></div>
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We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
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<span style="font-size: 12px;"><img align="left" alt="" border="3" hspace="2" src="http://newbusinessage.com/ckfinder/userfiles/Images/boby.jpg" style="width: 220px; height: 255px;" vspace="2" /><span style="color: rgb(178, 34, 34);">Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with <i>New Business Age</i>, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:</span></span></div>
<div style="text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How will this event help enhance the sales and market expansion of Philips products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
To start with, we have received tremendous print and broadcast media coverage for this event, which I think, is fantastic. This should help us get a lot of brand awareness and generate sales.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>Are there any special packages for the dealers to facilitate market penetration?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We organise dealers’ meet every year and it energises our dealers. After each conference, the dealers grow confident because they have been exposed to new and innovative products. These meets give them the added belief that they can sell. I am certain that the dealers are very happy with the new introductions that we are going to bring to the market this year. This would rejuvenate them and help them sell even more this year.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>About a month ago, one of your competitors launched similar products. Don’t you think you were a bit late?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I don’t think so because this is nothing new. Sometimes, we launch earlier and at others, it’s them who are earlier. It depends mainly on when you are ready for sales. I think what is important is how confident you are on your products. We are very confident with what we have.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How do you view the market potential of these products in Nepal?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
Going by the reaction of the people I have met here, Air Fryer is one product that can register good sales in Nepal. Apart from that, 3D TV should do well. We also have very nice audio products like Fidelio range for Apple products which are very popular in Nepal. We are confident about all the products that we have here including kitchen appliances and beauty care products.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>There are similar products of premium brands in the market. How fierce would be the competition?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
I think the competition is good. Philips has been around for more than 100 years now. To be in existence for such a long period, you must be doing something very good. We are number one in so many categories worldwide, for example, shavers (male grooming), juicers, blenders and garment care. As a company, we are confident about innovation power and what we bring to the market. We do keep an eye on what our competitors do. However, we are also confident about our own innovation and position in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>How are these products doing in the Asia Pacific Market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
They are doing pretty well. Air Fryer, which is made in Singapore, is doing extremely well there. In Asia, all our products are doing very well.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What are your plans for the Nepali market?</strong></div>
<div style="text-indent: 0in; text-align: justify;">
We have a very strong and good distributor in Nepal taking care of all business operations on behalf of Philips. Syakar Company is doing a great job. One of the reasons why we came to Nepal is to show our solidarity to encourage their dealers, distributors and sub distributors. I believe this will really help them grow the business further in Nepal. There are a lot of opportunities for business in this country. We are confident that we can do a good job in Nepal. We hope that besides the business, we establish Philips as a major brand in Nepal and distinguish it from other brands in the market.</div>
<div style="text-indent: 0in; text-align: justify;">
 </div>
<div style="text-align: justify;">
<strong>What, according to you, are the problems and challenges in this market?</strong></div>
<p style="text-align: justify;">
<span style="font-size: 12px;"><span style="line-height: 115%;">Wherever there are opportunities, there are challenges. We hope that the stability in the country will be ensured in the future. Besides political challenges which we all know about, I think the main challenge is the prevailing economic situation. The global economy is on the recovery path and we hope that it continues. We must stay positive and grab the opportunities in the market as they come our way.</span><br />
</span></p>',
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Boby Johnson is the Senior Customer Marketing Manager (Export) - Asia Pacific, Philips Consumer Lifestyle. He was in Kathmandu recently for the Asia Pacific Region’s Dealers’ Meet. He also launched Fidelio Docking Speakers for Apple products, 3D Television, LED Televisions, Home Theatre System, Air Fryer, Grooming products, Garment Care and Floor Care products for the Nepali market, during his visit. In an interview with New Business Age, Johnson shared his views on the prospect for Philips products in Nepal. Excerpts:
