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Tourism Briefs (28 October - 3 November 2013)

  2 min 37 sec to read

Musafir.com Forays in Indian Online Space
UAE-based travel agent Musafir.com will offer complete travel solutions to Indian travellers with  several product innovations lined up during the year. The brand plans to launch tailored holiday packages for consumers while the main focus in the initial quarters will be flight bookings. Musafir.com India has an initial investment commitment of INR 1 billion backed by parent company, Universal Travels and Tourism from the UAE and Viva Holdings from India. By 2018, the company plans to be among the top five OTAs in India leveraging their strong investment capability and expertise in the travel sector, stated a company release. To reiterate its commitment to the India market, the company has brought on board Indian cricketing legend Sachin Tendulkar as its brand ambassador.  (Traveldailymedia.com)
 
Madame Tussauds Comes to Beijing
Merlin Entertainments has signed a new partnership to bring its Madame Tussauds brand to Beijing.  The deal with Soho China will see the country’s fourth Madame Tussauds waxwork museum open next year in central Beijing, close to Tiananmen Square. The attraction will include a range of Chinese and international celebrities from the worlds of sport, politics, movies and TV, with no ropes or barriers separating guests from the figures. (Traveldailymedia.com)
 
Avoiding Difficult Decisions is the Key to Happiness on Holiday 
When it comes to finding happiness on holiday, our needs are very simple – most people would like to empty their minds, relax and escape from the rat race for a few weeks of the year. The biggest decision people really want to make on holiday is deciding what to have for lunch or whether to spend time by the pool or beach, according to a recent survey carried out by the UK’s leading rentals site HomeAway.co.uk.  Nearly 60 per cent of respondents admitted that pure and simple relaxation by a pool or on a beach is the most important factor for a happy holiday and 40 per cent said spending time with family and friends was an essential ingredient. Three quarters of people agree that good weather is vital to keep the happiness endorphins high on holiday. (Traveldailynews.com)
 
US Taps into European High-speed Rail Knowledge and Expertise 
For the first time, the representatives of major US high-speed rail projects will meet together in Europe to seek the expertise and knowledge of the leading European high-speed rail companies. The United States is planning to invest approximately $ 150,000 million over the next ten years in the development of high-speed rail networks, representing a great opportunity for European infrastructure and engineering companies. For the first time, American senior official representatives of these projects will meet in Europe looking for the experience and knowledge of the leading European businesses in these fields. (Traveldailynews.com)

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