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			'title' => 'Sony Xperia Z1: As Smart As It Can Get',
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	<img alt="Sony Xperia" src="/userfiles/images/sony%20(Copy).jpg" style="float: right; margin: 0px 0px 0px 10px; width: 225px; height: 271px;" />Sony has launched its latest flagship smartphone, the Xperia Z1 in Nepal. Powered by a 2.2GHz quad-core Qualcomm Snapdragon 800 processor, Xperia boasts of a 5-inch full-HD (1080 x 1920 pixels, 441 ppi pixel density) display along with 2GB of RAM and Adreno 300 GPU. The multi-touch TFT capacitive touchscreen Triluminos display with X-Reality engine is protected by a shatter proof and scratch resistant glass. The single aluminium unibody lightweight smartphone has dimensions of 144x74x8.5 mm weighs just around 170 grams. The dust proof Xperia Z1 is IP58 certified smartphone which is water resistant over 1 meter and 30 minutes.&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	The Xperia Z1 has 16GB of internal storage that can be expanded up to 64 GB via micro SD card. The phone runs on Android 4.2 Jelly Bean with a non-removable 3,000 mAh Li-ion battery. One of the highlights of the Xperia Z1 is its 20.7 MP camera, which comes with Sony&#39;s G Lens with 27 mm wide angle and f/2.0 aperture. The camera has timeshift burst feature that takes 61 images in just 2 seconds. The camera comes with software enhancements like Social Live, which lets users broadcast live to their Facebook timelines and get friends comments right on Z1&#39;s screen. &nbsp;</div>
<div>
	Xperia Z1 comes with pre-loaded apps like Sony Music and Sony LIV, which offer access to Sony&#39;s catalog of music and TV programming respectively. The smartphone is compatible with the Sony DSC-QX 100 and QX 10 camera lenses and Sony&rsquo;s smartwatch. Nepa Hima Trade Link Pvt Ltd, the authorised distributor of Sony smartphone in Nepal has priced Xperia Z1 at Rs 77,600. The smartphone is available in black, white an purple colours.</div>',
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	<span style="font-size: 12px;">Sony has introduced two new smartphones in the market, Xperia L and Xperia SP. Both these smartphones have 8 megapixel fast-capture cameras with Exmor R which takes sharp and clear pictures, says a press release. Both phones run on Android 4.1 Jelly Bean. Xperia SP has Reality Display powered by Mobile Bravia Engine 2. Xperia L comes with a 4.3 inch display with 854x480 resolution and Xperia SP has a 4.6 inch display with 1280x720 resolution. Both the phones are powered by a dual-core processor. Xperia L and Xperia SP are available at Rs 29,999 and Rs 41,999 respectively.</span></p>
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	<span style="font-size: 12px;">Ncell has simplified and adjusted bonuses to its customers. The new bonus structure categorizes customers into two groups, customers subscribed with Ncell for more than a year and customers subscribed with Ncell for less than a year.&nbsp;</span></p>
<p>
	Under the new structure, customers using Ncell for more than a year will get bonus amount of Rs 10 every time they recharge with Rs 100 to Rs 199; Rs 20 on every recharge of Rs 200 to Rs 299; and Rs 35 on recharge of Rs 300 to Rs 499. Likewise, they will get Rs 60 in bonus on every recharge of Rs 500 to Rs 999 and Rs 125 while recharging Rs 1000 or more.&nbsp;</p>
<p>
	Similarly, the customers whose subscription with Ncell is less than a year will get bonus balance of Rs 5 on every recharge of Rs 100 to Rs 199; Rs 15 on recharge of Rs 200 to Rs 299; and Rs 25 on recharge of Rs 300 to Rs 499.They would get bonus reward of Rs 45 on recharging Rs 500 to Rs 999, and Rs 95 on recharge of Rs 1000 or more. The bonus balance should be used within 30 days.</p>
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			'title' => 'Martin Ice-cream: Creating History',
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				<img alt="Aditya Agrawal,Business Development Manager,Global Trading Concern Pvt Ltd" height="292" src="https://lh5.googleusercontent.com/-sdJzUTkiq8o/UdvuAE2hrTI/AAAAAAAABBw/q0TRUYsXx_c/s310/MAHARJAN.jpg" width="250" /></td>
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				<strong><span style="text-align: start;">Prakash Maharjan</span></strong><b><br />
				</b><span style="text-align: start;">Executive Director</span><br />
				<span style="text-align: start;">Shakti Foods Pvt Ltd</span></td>
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<p>
	<strong>--By Sujan Dhungana</strong></p>
<p>
	Shakti Foods Pvt Ltd, registered as a dairy company in 2010, penetrated the domestic market with the vision to be the best in the market. The then market seemed challenging with other booming companies in the sector. It was thus, a tough task for them. Keeping this in view, the company started initially by producing ice-cream under the brand name ‘Martin’. To get international recognition, the company adopted production of ice-creams through automatic plant, using modern machineries. To hit the psyche of consumers the company tagged its product as ‘Freeze Your Moments’.&nbsp;</p>
<p>
	Prakash Maharjan, the Executive Director of the company believes that production through automatic plant was necessary to meet the market demands. He says, “Consumers at that period were already conscious about their health, and to give our consumers a healthy product was our chief challenge,” hence “Adoption of automatic plant in production played a great role to acquire brand loyalty from our customers.”</p>
<p>
	With the growing competition the company started focusing on understanding the need of its consumers and also the weaknesses of the entire dairy sector. The major problem was the price being higher, it was popular only among the elites. Thus, “We thought of coming with a product which could easily be accessible to general people,” said Maharjan.&nbsp;</p>
<p>
	Mass production was another challenge that the company faced. The market of ice cream was small, resulting in limited production. Thus, the company started mass production and tried distributing the product to heterogeneous population of the country. The company started producing 10,000 litres of ice-cream per shift. In the beginning, the marketing was focused basically on the densely populated cities.</p>
<p>
	However, the branding process was not so easy. “It was really a challenging job to brand a product in such a market where a number of other brands existed,” says Maharjan. He adds “We did not focus on big advertisements and campaigns in media; however, we directly approached our potential customers.” The company started offering free samples to the consumers—in department stores, exhibitions and different schools. Furthermore, the company made arrangements for the people to visit the factory where they could see the manufacturing process. Maharjan also says that Nepali customers have become choosy with time. Keeping this in mind, the company produced different flavours of ice-cream in order to fulfill the quest of its consumers.&nbsp;</p>
<p>
	Taking every hurdle as an opportunity, the company today has established itself as one of the competitive players of the industry. Started with 20 direct employees initially, today the company has 30 employees working in Kathmandu-based factory. Martin has around 400 retailers scattered all over the country, today. Maharjan says “We occupy around 10 per cent of the market share,” adding that the company is trying to extend the market in different districts and also trying to target the mass through different musical programmes. On being asked about the future plans, Maharjan said that the company is planning to produce other dairy products in the near future.</p>
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			'title' => 'Radisson’s Charity Event',
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	<strong><span style="font-size: 12px;">--By TC Correspondent</span></strong></p>
<p>
	The management team of Radisson Hotel organized a charity program for the senior citizens from Janak Baba Ashrit Mandir Briddhashram and for differently-abled as well as deprived children and elderly mothers from Patan CBR and Mudita Sewa Griha on 26th June.&nbsp;</p>
<p>
	Amidst a special program held at Begnas hall of Radisson Hotel, Ranju Man Pradhan, Officiating General Manager of Radisson Hotel Kathmandu distributed one 21” color television and 5 bed boxes to the representatives of Janak Baba Ashrit Mandir. Similarly, three 21” color televisions, two Writing tables, 15 bed boxes, mattresses and carpets were distributed to the representatives of Patan CBR and Mudita Sewa Griha operated under Patan Community Based Rehabilitation Organization. Similarly, the hotel also distributed stationery items to the disabled children from Patan CBR and children from Mudita Sewa Griha as well.</p>
<p>
	Radisson Hotel is also planning to help the victims affected by the recent landslides and flood in the mid and western regions of Nepal. As part of its Corporate Social Responsibility (CSR) and Responsible Business, Radisson Hotel has been engaged in such welfare activities for many years.</p>
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			'title' => 'Subisu’s SLC Graduate Package',
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	Subisu Cablenet (P) Ltd has launched ‘2069 SLC Graduate Internet Package’ for SLC appeared students. Under this package, SLC graduates can avail 512 Kbps internet package with 50 hours per month at Rs 750 per month, which also includes cable TV channels, Bitdefender Antivirus Internet Security 2013 and a pen drive”. Internet scholarships are available for other unlimited packages as well. This offer is valid in Kathmandu Valley and for new connections only.<br />
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			'title' => 'New TCL Chest Freezer In The Market',
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	EOL Pvt Ltd has introduced a new model of TCL chest freezer. The freezer with the capacity of 600 litres has features like quick and deep freezing, mechanical temperature control with power indicator, quality A-ally embossed inner container; defrost scrapper, clean back and water disposal device among others. Eight models of TCL chest freezers are available in the market with capacity ranging from 115 litres to 600 litres. The price of the freezers range from Rs 22,690 to Rs 54,990.<br />
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			'title' => 'Pepsi’s 20-20 Promotional Campaign',
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			'summary' => null,
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	Varun Beverages Nepal Pvt Ltd has launched p r o m o t i o n a l campaign named Pepsi 20- 20. Pepsi 20-20 is an Under the Crown promotion which is available on 250ml Pepsi, Mirinda, 7UP and Mountain Dew bottles with a red band on the crown. Every day, one lucky winner will win Rs 100,000 and in the bumper prize, customers can win Rs 2 million at the end of the campaign. The winners will be selected through a lucky draw every Sunday in the presence of media. The company has chosen the national cricket team captain Paras Khadka to be the face of the campaign.<br />
	<br />
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	<b style="mso-bidi-font-weight:normal">Pawan Chitrakar <br />
	Director <br />
	Himalayan Spring Water Ltd</b></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	<strong>By Sujan Dhungana</strong></p>
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	Himalayas’ ONTOP mineral water is an example of how foreign investment can help promote the domestic industry in Nepal.</p>
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	 </p>
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	The brand, first launched by Korean Investment Pvt Ltd in 2007, has not only become a favourite among banks, INGOs, NGOs, restaurants and big corporate houses, but has also gone international.</p>
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	“Our products were new for the market when we first launched them. Our objective was to create an aware consumer base that appreciates our peculiarity,” said Ganga Dhital, Manager of Himalayan Spring Water.</p>
<p class="MsoNormal">
	 </p>
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	The company was established by the Korean firm with an initial capital of $ 60 million. It adopted reverse osmosis process to rid the pristine water from Langtang National Park, Rasuwa, of impurities. In order to maintain the original taste of the collected water, the company uses series of filtration processes such as sand filtration and carbon filtration.</p>
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	 </p>
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	With an increasing demand in both the domestic and international markets, Mukti Shree Pvt Ltd, a domestic company combined forces with the Korean initiative to explore the market.</p>
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	 </p>
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	“As it was a new product in the market with comparatively high price, it was difficult get people to buy. However, Himalayas’ ONTOP primarily focused on the quality of the water and started direct campaigns door-to-door awareness programmes in the Nepali market,” informed Dhital.</p>
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	Few years ago the upgraded to AVE machines from Italy to fill and package water using four-step filtration through micro filters of up to 0.2 micron.</p>
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	 </p>
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	Pawan Chitrakar, director of the states that the market acknowledged the spring water’s true quality later. He says “We tried to give our consumers original mineral water rather than just processed water, and finally we succeeded.”</p>
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	The company asserts that the market today is very competitive and any product really needs a good branding. “Though we have not launched big campaigns till date, we are planning to do so soon,” says Dhital. “Since our basic target are business executives, we have put up some advertisement at the International Airport and in at the domestic airport in Pokhara.”</p>
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	 </p>
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	“Banks, INGOs, NGOs, restaurants and big corporate houses have liked our product. We are also exporting our products to India, Korea, Hong Kong and the UAE.”</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	The company, together with Dynamic Dreams Trade Link Pvt Ltd -- the sole distributor, is planning to come up with a new 15-liter jar in the market. “We will try giving the best to our customers and I urge consumers to be health-conscious,” Dhital concludes.</p>
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	<b style="mso-bidi-font-weight:normal">Manufacturing Technology </b></p>
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	 </p>
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	ONTOP’s plant is located at Langtang <span style="mso-spacerun:yes">&nbsp;</span>National Park -- 2,000m above the sea level. The factory uses a fully automated bottling system. The water passes through upgraded AVE machines imported from Italy. The plant uses NISSIE machines from Japan to do the bottling.</p>
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	 </p>
<p class="MsoNormal">
	<b style="mso-bidi-font-weight:normal">Achievements </b></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	Himalayas’ ONTOP has been recognized by www.finewaters. com as the ‘Best Drinking Water in the World’ and also awarded the best Designed Bottle by Pentawards, France (2008).</p>',
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	<img alt="Sony Xperia" src="/userfiles/images/sony%20(Copy).jpg" style="float: right; margin: 0px 0px 0px 10px; width: 225px; height: 271px;" />Sony has launched its latest flagship smartphone, the Xperia Z1 in Nepal. Powered by a 2.2GHz quad-core Qualcomm Snapdragon 800 processor, Xperia boasts of a 5-inch full-HD (1080 x 1920 pixels, 441 ppi pixel density) display along with 2GB of RAM and Adreno 300 GPU. The multi-touch TFT capacitive touchscreen Triluminos display with X-Reality engine is protected by a shatter proof and scratch resistant glass. The single aluminium unibody lightweight smartphone has dimensions of 144x74x8.5 mm weighs just around 170 grams. The dust proof Xperia Z1 is IP58 certified smartphone which is water resistant over 1 meter and 30 minutes.&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	The Xperia Z1 has 16GB of internal storage that can be expanded up to 64 GB via micro SD card. The phone runs on Android 4.2 Jelly Bean with a non-removable 3,000 mAh Li-ion battery. One of the highlights of the Xperia Z1 is its 20.7 MP camera, which comes with Sony&#39;s G Lens with 27 mm wide angle and f/2.0 aperture. The camera has timeshift burst feature that takes 61 images in just 2 seconds. The camera comes with software enhancements like Social Live, which lets users broadcast live to their Facebook timelines and get friends comments right on Z1&#39;s screen. &nbsp;</div>
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	Xperia Z1 comes with pre-loaded apps like Sony Music and Sony LIV, which offer access to Sony&#39;s catalog of music and TV programming respectively. The smartphone is compatible with the Sony DSC-QX 100 and QX 10 camera lenses and Sony&rsquo;s smartwatch. Nepa Hima Trade Link Pvt Ltd, the authorised distributor of Sony smartphone in Nepal has priced Xperia Z1 at Rs 77,600. The smartphone is available in black, white an purple colours.</div>',
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			'description' => 'Sony has launched its latest flagship smartphone, the Xperia Z1 in Nepal. Powered by a 2.2GHz quad-core Qualcomm Snapdragon 800 processor, Xperia boasts of a 5-inch full-HD (1080 x 1920 pixels, 441 ppi pixel density) display along with 2GB of RAM and Adreno 300 GPU.',
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	<span style="font-size: 12px;">Sony has introduced two new smartphones in the market, Xperia L and Xperia SP. Both these smartphones have 8 megapixel fast-capture cameras with Exmor R which takes sharp and clear pictures, says a press release. Both phones run on Android 4.1 Jelly Bean. Xperia SP has Reality Display powered by Mobile Bravia Engine 2. Xperia L comes with a 4.3 inch display with 854x480 resolution and Xperia SP has a 4.6 inch display with 1280x720 resolution. Both the phones are powered by a dual-core processor. Xperia L and Xperia SP are available at Rs 29,999 and Rs 41,999 respectively.</span></p>
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	<span style="font-size: 12px;">Ncell has simplified and adjusted bonuses to its customers. The new bonus structure categorizes customers into two groups, customers subscribed with Ncell for more than a year and customers subscribed with Ncell for less than a year.&nbsp;</span></p>
<p>
	Under the new structure, customers using Ncell for more than a year will get bonus amount of Rs 10 every time they recharge with Rs 100 to Rs 199; Rs 20 on every recharge of Rs 200 to Rs 299; and Rs 35 on recharge of Rs 300 to Rs 499. Likewise, they will get Rs 60 in bonus on every recharge of Rs 500 to Rs 999 and Rs 125 while recharging Rs 1000 or more.&nbsp;</p>
<p>
	Similarly, the customers whose subscription with Ncell is less than a year will get bonus balance of Rs 5 on every recharge of Rs 100 to Rs 199; Rs 15 on recharge of Rs 200 to Rs 299; and Rs 25 on recharge of Rs 300 to Rs 499.They would get bonus reward of Rs 45 on recharging Rs 500 to Rs 999, and Rs 95 on recharge of Rs 1000 or more. The bonus balance should be used within 30 days.</p>
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<table align="right" border="0" cellpadding="1" cellspacing="1">
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				<img alt="Aditya Agrawal,Business Development Manager,Global Trading Concern Pvt Ltd" height="292" src="https://lh5.googleusercontent.com/-sdJzUTkiq8o/UdvuAE2hrTI/AAAAAAAABBw/q0TRUYsXx_c/s310/MAHARJAN.jpg" width="250" /></td>
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				<strong><span style="text-align: start;">Prakash Maharjan</span></strong><b><br />
				</b><span style="text-align: start;">Executive Director</span><br />
				<span style="text-align: start;">Shakti Foods Pvt Ltd</span></td>
		</tr>
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<p>
	<strong>--By Sujan Dhungana</strong></p>
<p>
	Shakti Foods Pvt Ltd, registered as a dairy company in 2010, penetrated the domestic market with the vision to be the best in the market. The then market seemed challenging with other booming companies in the sector. It was thus, a tough task for them. Keeping this in view, the company started initially by producing ice-cream under the brand name ‘Martin’. To get international recognition, the company adopted production of ice-creams through automatic plant, using modern machineries. To hit the psyche of consumers the company tagged its product as ‘Freeze Your Moments’.&nbsp;</p>
<p>
	Prakash Maharjan, the Executive Director of the company believes that production through automatic plant was necessary to meet the market demands. He says, “Consumers at that period were already conscious about their health, and to give our consumers a healthy product was our chief challenge,” hence “Adoption of automatic plant in production played a great role to acquire brand loyalty from our customers.”</p>
<p>
	With the growing competition the company started focusing on understanding the need of its consumers and also the weaknesses of the entire dairy sector. The major problem was the price being higher, it was popular only among the elites. Thus, “We thought of coming with a product which could easily be accessible to general people,” said Maharjan.&nbsp;</p>
<p>
	Mass production was another challenge that the company faced. The market of ice cream was small, resulting in limited production. Thus, the company started mass production and tried distributing the product to heterogeneous population of the country. The company started producing 10,000 litres of ice-cream per shift. In the beginning, the marketing was focused basically on the densely populated cities.</p>
<p>
	However, the branding process was not so easy. “It was really a challenging job to brand a product in such a market where a number of other brands existed,” says Maharjan. He adds “We did not focus on big advertisements and campaigns in media; however, we directly approached our potential customers.” The company started offering free samples to the consumers—in department stores, exhibitions and different schools. Furthermore, the company made arrangements for the people to visit the factory where they could see the manufacturing process. Maharjan also says that Nepali customers have become choosy with time. Keeping this in mind, the company produced different flavours of ice-cream in order to fulfill the quest of its consumers.&nbsp;</p>
<p>
	Taking every hurdle as an opportunity, the company today has established itself as one of the competitive players of the industry. Started with 20 direct employees initially, today the company has 30 employees working in Kathmandu-based factory. Martin has around 400 retailers scattered all over the country, today. Maharjan says “We occupy around 10 per cent of the market share,” adding that the company is trying to extend the market in different districts and also trying to target the mass through different musical programmes. On being asked about the future plans, Maharjan said that the company is planning to produce other dairy products in the near future.</p>
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			'title' => 'Radisson’s Charity Event',
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	<strong><span style="font-size: 12px;">--By TC Correspondent</span></strong></p>
<p>
	The management team of Radisson Hotel organized a charity program for the senior citizens from Janak Baba Ashrit Mandir Briddhashram and for differently-abled as well as deprived children and elderly mothers from Patan CBR and Mudita Sewa Griha on 26th June.&nbsp;</p>
<p>
	Amidst a special program held at Begnas hall of Radisson Hotel, Ranju Man Pradhan, Officiating General Manager of Radisson Hotel Kathmandu distributed one 21” color television and 5 bed boxes to the representatives of Janak Baba Ashrit Mandir. Similarly, three 21” color televisions, two Writing tables, 15 bed boxes, mattresses and carpets were distributed to the representatives of Patan CBR and Mudita Sewa Griha operated under Patan Community Based Rehabilitation Organization. Similarly, the hotel also distributed stationery items to the disabled children from Patan CBR and children from Mudita Sewa Griha as well.</p>
<p>
	Radisson Hotel is also planning to help the victims affected by the recent landslides and flood in the mid and western regions of Nepal. As part of its Corporate Social Responsibility (CSR) and Responsible Business, Radisson Hotel has been engaged in such welfare activities for many years.</p>
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			'title' => 'Subisu’s SLC Graduate Package',
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	Subisu Cablenet (P) Ltd has launched ‘2069 SLC Graduate Internet Package’ for SLC appeared students. Under this package, SLC graduates can avail 512 Kbps internet package with 50 hours per month at Rs 750 per month, which also includes cable TV channels, Bitdefender Antivirus Internet Security 2013 and a pen drive”. Internet scholarships are available for other unlimited packages as well. This offer is valid in Kathmandu Valley and for new connections only.<br />
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	EOL Pvt Ltd has introduced a new model of TCL chest freezer. The freezer with the capacity of 600 litres has features like quick and deep freezing, mechanical temperature control with power indicator, quality A-ally embossed inner container; defrost scrapper, clean back and water disposal device among others. Eight models of TCL chest freezers are available in the market with capacity ranging from 115 litres to 600 litres. The price of the freezers range from Rs 22,690 to Rs 54,990.<br />
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	<br />
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	Varun Beverages Nepal Pvt Ltd has launched p r o m o t i o n a l campaign named Pepsi 20- 20. Pepsi 20-20 is an Under the Crown promotion which is available on 250ml Pepsi, Mirinda, 7UP and Mountain Dew bottles with a red band on the crown. Every day, one lucky winner will win Rs 100,000 and in the bumper prize, customers can win Rs 2 million at the end of the campaign. The winners will be selected through a lucky draw every Sunday in the presence of media. The company has chosen the national cricket team captain Paras Khadka to be the face of the campaign.<br />
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			'title' => 'Himalayas’ ONTOP Top Quality Water From The Mountains',
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<p class="MsoNormal">
	<b style="mso-bidi-font-weight:normal">Pawan Chitrakar <br />
	Director <br />
	Himalayan Spring Water Ltd</b></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	<strong>By Sujan Dhungana</strong></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	Himalayas’ ONTOP mineral water is an example of how foreign investment can help promote the domestic industry in Nepal.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	The brand, first launched by Korean Investment Pvt Ltd in 2007, has not only become a favourite among banks, INGOs, NGOs, restaurants and big corporate houses, but has also gone international.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	“Our products were new for the market when we first launched them. Our objective was to create an aware consumer base that appreciates our peculiarity,” said Ganga Dhital, Manager of Himalayan Spring Water.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	The company was established by the Korean firm with an initial capital of $ 60 million. It adopted reverse osmosis process to rid the pristine water from Langtang National Park, Rasuwa, of impurities. In order to maintain the original taste of the collected water, the company uses series of filtration processes such as sand filtration and carbon filtration.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	With an increasing demand in both the domestic and international markets, Mukti Shree Pvt Ltd, a domestic company combined forces with the Korean initiative to explore the market.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	“As it was a new product in the market with comparatively high price, it was difficult get people to buy. However, Himalayas’ ONTOP primarily focused on the quality of the water and started direct campaigns door-to-door awareness programmes in the Nepali market,” informed Dhital.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	Few years ago the upgraded to AVE machines from Italy to fill and package water using four-step filtration through micro filters of up to 0.2 micron.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	Pawan Chitrakar, director of the states that the market acknowledged the spring water’s true quality later. He says “We tried to give our consumers original mineral water rather than just processed water, and finally we succeeded.”</p>
<p class="MsoNormal">
	The company asserts that the market today is very competitive and any product really needs a good branding. “Though we have not launched big campaigns till date, we are planning to do so soon,” says Dhital. “Since our basic target are business executives, we have put up some advertisement at the International Airport and in at the domestic airport in Pokhara.”</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	“Banks, INGOs, NGOs, restaurants and big corporate houses have liked our product. We are also exporting our products to India, Korea, Hong Kong and the UAE.”</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	The company, together with Dynamic Dreams Trade Link Pvt Ltd -- the sole distributor, is planning to come up with a new 15-liter jar in the market. “We will try giving the best to our customers and I urge consumers to be health-conscious,” Dhital concludes.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	<b style="mso-bidi-font-weight:normal">Manufacturing Technology </b></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	ONTOP’s plant is located at Langtang <span style="mso-spacerun:yes">&nbsp;</span>National Park -- 2,000m above the sea level. The factory uses a fully automated bottling system. The water passes through upgraded AVE machines imported from Italy. The plant uses NISSIE machines from Japan to do the bottling.</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	<b style="mso-bidi-font-weight:normal">Achievements </b></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	Himalayas’ ONTOP has been recognized by www.finewaters. com as the ‘Best Drinking Water in the World’ and also awarded the best Designed Bottle by Pentawards, France (2008).</p>',
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			'id' => '2050',
			'article_category_id' => '148',
			'title' => 'Sony Xperia Z1: As Smart As It Can Get',
			'sub_title' => '',
			'summary' => null,
			'content' => '<div>
	<img alt="Sony Xperia" src="/userfiles/images/sony%20(Copy).jpg" style="float: right; margin: 0px 0px 0px 10px; width: 225px; height: 271px;" />Sony has launched its latest flagship smartphone, the Xperia Z1 in Nepal. Powered by a 2.2GHz quad-core Qualcomm Snapdragon 800 processor, Xperia boasts of a 5-inch full-HD (1080 x 1920 pixels, 441 ppi pixel density) display along with 2GB of RAM and Adreno 300 GPU. The multi-touch TFT capacitive touchscreen Triluminos display with X-Reality engine is protected by a shatter proof and scratch resistant glass. The single aluminium unibody lightweight smartphone has dimensions of 144x74x8.5 mm weighs just around 170 grams. The dust proof Xperia Z1 is IP58 certified smartphone which is water resistant over 1 meter and 30 minutes.&nbsp;</div>
<div>
	&nbsp;</div>
<div>
	The Xperia Z1 has 16GB of internal storage that can be expanded up to 64 GB via micro SD card. The phone runs on Android 4.2 Jelly Bean with a non-removable 3,000 mAh Li-ion battery. One of the highlights of the Xperia Z1 is its 20.7 MP camera, which comes with Sony&#39;s G Lens with 27 mm wide angle and f/2.0 aperture. The camera has timeshift burst feature that takes 61 images in just 2 seconds. The camera comes with software enhancements like Social Live, which lets users broadcast live to their Facebook timelines and get friends comments right on Z1&#39;s screen. &nbsp;</div>
<div>
	Xperia Z1 comes with pre-loaded apps like Sony Music and Sony LIV, which offer access to Sony&#39;s catalog of music and TV programming respectively. The smartphone is compatible with the Sony DSC-QX 100 and QX 10 camera lenses and Sony&rsquo;s smartwatch. Nepa Hima Trade Link Pvt Ltd, the authorised distributor of Sony smartphone in Nepal has priced Xperia Z1 at Rs 77,600. The smartphone is available in black, white an purple colours.</div>',
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			'created' => '2013-10-29',
			'modified' => '2013-10-29',
			'keywords' => 'the corporate weekly from Nepal, nepali corporate events – news – interviews – reviews, nepali corporate focus, nepali corporate status and news, news from nepali corporate industry, corporate happenings – events – news from nepal',
			'description' => 'Sony has launched its latest flagship smartphone, the Xperia Z1 in Nepal. Powered by a 2.2GHz quad-core Qualcomm Snapdragon 800 processor, Xperia boasts of a 5-inch full-HD (1080 x 1920 pixels, 441 ppi pixel density) display along with 2GB of RAM and Adreno 300 GPU.',
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			'title' => 'Sony Xperia L & Xperia SP In Market',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	<span style="font-size: 12px;">Sony has introduced two new smartphones in the market, Xperia L and Xperia SP. Both these smartphones have 8 megapixel fast-capture cameras with Exmor R which takes sharp and clear pictures, says a press release. Both phones run on Android 4.1 Jelly Bean. Xperia SP has Reality Display powered by Mobile Bravia Engine 2. Xperia L comes with a 4.3 inch display with 854x480 resolution and Xperia SP has a 4.6 inch display with 1280x720 resolution. Both the phones are powered by a dual-core processor. Xperia L and Xperia SP are available at Rs 29,999 and Rs 41,999 respectively.</span></p>
<div>
	 </div>',
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			'created' => '2013-07-09',
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			'article_category_id' => '148',
			'title' => 'Ncell’s New Bonus Scheme',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	<span style="font-size: 12px;">Ncell has simplified and adjusted bonuses to its customers. The new bonus structure categorizes customers into two groups, customers subscribed with Ncell for more than a year and customers subscribed with Ncell for less than a year.&nbsp;</span></p>
<p>
	Under the new structure, customers using Ncell for more than a year will get bonus amount of Rs 10 every time they recharge with Rs 100 to Rs 199; Rs 20 on every recharge of Rs 200 to Rs 299; and Rs 35 on recharge of Rs 300 to Rs 499. Likewise, they will get Rs 60 in bonus on every recharge of Rs 500 to Rs 999 and Rs 125 while recharging Rs 1000 or more.&nbsp;</p>
<p>
	Similarly, the customers whose subscription with Ncell is less than a year will get bonus balance of Rs 5 on every recharge of Rs 100 to Rs 199; Rs 15 on recharge of Rs 200 to Rs 299; and Rs 25 on recharge of Rs 300 to Rs 499.They would get bonus reward of Rs 45 on recharging Rs 500 to Rs 999, and Rs 95 on recharge of Rs 1000 or more. The bonus balance should be used within 30 days.</p>
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			'description' => 'Ncell has simplified and adjusted bonuses to its customers.',
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			'title' => 'Martin Ice-cream: Creating History',
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			'content' => '<p>
	 </p>
<table align="right" border="0" cellpadding="1" cellspacing="1">
	<tbody>
		<tr>
			<td>
				<img alt="Aditya Agrawal,Business Development Manager,Global Trading Concern Pvt Ltd" height="292" src="https://lh5.googleusercontent.com/-sdJzUTkiq8o/UdvuAE2hrTI/AAAAAAAABBw/q0TRUYsXx_c/s310/MAHARJAN.jpg" width="250" /></td>
		</tr>
		<tr>
			<td style="text-align: center;">
				<strong><span style="text-align: start;">Prakash Maharjan</span></strong><b><br />
				</b><span style="text-align: start;">Executive Director</span><br />
				<span style="text-align: start;">Shakti Foods Pvt Ltd</span></td>
		</tr>
	</tbody>
</table>
<p>
	<strong>--By Sujan Dhungana</strong></p>
<p>
	Shakti Foods Pvt Ltd, registered as a dairy company in 2010, penetrated the domestic market with the vision to be the best in the market. The then market seemed challenging with other booming companies in the sector. It was thus, a tough task for them. Keeping this in view, the company started initially by producing ice-cream under the brand name ‘Martin’. To get international recognition, the company adopted production of ice-creams through automatic plant, using modern machineries. To hit the psyche of consumers the company tagged its product as ‘Freeze Your Moments’.&nbsp;</p>
<p>
	Prakash Maharjan, the Executive Director of the company believes that production through automatic plant was necessary to meet the market demands. He says, “Consumers at that period were already conscious about their health, and to give our consumers a healthy product was our chief challenge,” hence “Adoption of automatic plant in production played a great role to acquire brand loyalty from our customers.”</p>
<p>
	With the growing competition the company started focusing on understanding the need of its consumers and also the weaknesses of the entire dairy sector. The major problem was the price being higher, it was popular only among the elites. Thus, “We thought of coming with a product which could easily be accessible to general people,” said Maharjan.&nbsp;</p>
<p>
	Mass production was another challenge that the company faced. The market of ice cream was small, resulting in limited production. Thus, the company started mass production and tried distributing the product to heterogeneous population of the country. The company started producing 10,000 litres of ice-cream per shift. In the beginning, the marketing was focused basically on the densely populated cities.</p>
<p>
	However, the branding process was not so easy. “It was really a challenging job to brand a product in such a market where a number of other brands existed,” says Maharjan. He adds “We did not focus on big advertisements and campaigns in media; however, we directly approached our potential customers.” The company started offering free samples to the consumers—in department stores, exhibitions and different schools. Furthermore, the company made arrangements for the people to visit the factory where they could see the manufacturing process. Maharjan also says that Nepali customers have become choosy with time. Keeping this in mind, the company produced different flavours of ice-cream in order to fulfill the quest of its consumers.&nbsp;</p>
<p>
	Taking every hurdle as an opportunity, the company today has established itself as one of the competitive players of the industry. Started with 20 direct employees initially, today the company has 30 employees working in Kathmandu-based factory. Martin has around 400 retailers scattered all over the country, today. Maharjan says “We occupy around 10 per cent of the market share,” adding that the company is trying to extend the market in different districts and also trying to target the mass through different musical programmes. On being asked about the future plans, Maharjan said that the company is planning to produce other dairy products in the near future.</p>
<div>
	 </div>
<table align="right" border="0" cellpadding="1" cellspacing="1">
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			'article_category_id' => '148',
			'title' => 'Radisson’s Charity Event',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	<strong><span style="font-size: 12px;">--By TC Correspondent</span></strong></p>
<p>
	The management team of Radisson Hotel organized a charity program for the senior citizens from Janak Baba Ashrit Mandir Briddhashram and for differently-abled as well as deprived children and elderly mothers from Patan CBR and Mudita Sewa Griha on 26th June.&nbsp;</p>
<p>
	Amidst a special program held at Begnas hall of Radisson Hotel, Ranju Man Pradhan, Officiating General Manager of Radisson Hotel Kathmandu distributed one 21” color television and 5 bed boxes to the representatives of Janak Baba Ashrit Mandir. Similarly, three 21” color televisions, two Writing tables, 15 bed boxes, mattresses and carpets were distributed to the representatives of Patan CBR and Mudita Sewa Griha operated under Patan Community Based Rehabilitation Organization. Similarly, the hotel also distributed stationery items to the disabled children from Patan CBR and children from Mudita Sewa Griha as well.</p>
<p>
	Radisson Hotel is also planning to help the victims affected by the recent landslides and flood in the mid and western regions of Nepal. As part of its Corporate Social Responsibility (CSR) and Responsible Business, Radisson Hotel has been engaged in such welfare activities for many years.</p>
<div>
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			'title' => 'Subisu’s SLC Graduate Package',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	Subisu Cablenet (P) Ltd has launched ‘2069 SLC Graduate Internet Package’ for SLC appeared students. Under this package, SLC graduates can avail 512 Kbps internet package with 50 hours per month at Rs 750 per month, which also includes cable TV channels, Bitdefender Antivirus Internet Security 2013 and a pen drive”. Internet scholarships are available for other unlimited packages as well. This offer is valid in Kathmandu Valley and for new connections only.<br />
	 </p>',
			'published' => true,
			'created' => '2013-06-28',
			'modified' => '2013-06-29',
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			'sortorder' => '1066',
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			'id' => '1203',
			'article_category_id' => '148',
			'title' => 'New TCL Chest Freezer In The Market',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	EOL Pvt Ltd has introduced a new model of TCL chest freezer. The freezer with the capacity of 600 litres has features like quick and deep freezing, mechanical temperature control with power indicator, quality A-ally embossed inner container; defrost scrapper, clean back and water disposal device among others. Eight models of TCL chest freezers are available in the market with capacity ranging from 115 litres to 600 litres. The price of the freezers range from Rs 22,690 to Rs 54,990.<br />
	<br />
	<br />
	 </p>',
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			'created' => '2013-06-28',
			'modified' => '2013-06-29',
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			'article_category_id' => '148',
			'title' => 'Pepsi’s 20-20 Promotional Campaign',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	Varun Beverages Nepal Pvt Ltd has launched p r o m o t i o n a l campaign named Pepsi 20- 20. Pepsi 20-20 is an Under the Crown promotion which is available on 250ml Pepsi, Mirinda, 7UP and Mountain Dew bottles with a red band on the crown. Every day, one lucky winner will win Rs 100,000 and in the bumper prize, customers can win Rs 2 million at the end of the campaign. The winners will be selected through a lucky draw every Sunday in the presence of media. The company has chosen the national cricket team captain Paras Khadka to be the face of the campaign.<br />
	<br />
	 </p>',
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			'created' => '2013-06-28',
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	<b style="mso-bidi-font-weight:normal">Pawan Chitrakar <br />
	Director <br />
	Himalayan Spring Water Ltd</b></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	<strong>By Sujan Dhungana</strong></p>
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	Himalayas’ ONTOP mineral water is an example of how foreign investment can help promote the domestic industry in Nepal.</p>
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	 </p>
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	The brand, first launched by Korean Investment Pvt Ltd in 2007, has not only become a favourite among banks, INGOs, NGOs, restaurants and big corporate houses, but has also gone international.</p>
<p class="MsoNormal">
	 </p>
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	“Our products were new for the market when we first launched them. Our objective was to create an aware consumer base that appreciates our peculiarity,” said Ganga Dhital, Manager of Himalayan Spring Water.</p>
<p class="MsoNormal">
	 </p>
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	The company was established by the Korean firm with an initial capital of $ 60 million. It adopted reverse osmosis process to rid the pristine water from Langtang National Park, Rasuwa, of impurities. In order to maintain the original taste of the collected water, the company uses series of filtration processes such as sand filtration and carbon filtration.</p>
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	 </p>
<p class="MsoNormal">
	With an increasing demand in both the domestic and international markets, Mukti Shree Pvt Ltd, a domestic company combined forces with the Korean initiative to explore the market.</p>
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	 </p>
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	“As it was a new product in the market with comparatively high price, it was difficult get people to buy. However, Himalayas’ ONTOP primarily focused on the quality of the water and started direct campaigns door-to-door awareness programmes in the Nepali market,” informed Dhital.</p>
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	Few years ago the upgraded to AVE machines from Italy to fill and package water using four-step filtration through micro filters of up to 0.2 micron.</p>
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	 </p>
<p class="MsoNormal">
	Pawan Chitrakar, director of the states that the market acknowledged the spring water’s true quality later. He says “We tried to give our consumers original mineral water rather than just processed water, and finally we succeeded.”</p>
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	The company asserts that the market today is very competitive and any product really needs a good branding. “Though we have not launched big campaigns till date, we are planning to do so soon,” says Dhital. “Since our basic target are business executives, we have put up some advertisement at the International Airport and in at the domestic airport in Pokhara.”</p>
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	 </p>
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	“Banks, INGOs, NGOs, restaurants and big corporate houses have liked our product. We are also exporting our products to India, Korea, Hong Kong and the UAE.”</p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	The company, together with Dynamic Dreams Trade Link Pvt Ltd -- the sole distributor, is planning to come up with a new 15-liter jar in the market. “We will try giving the best to our customers and I urge consumers to be health-conscious,” Dhital concludes.</p>
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	<b style="mso-bidi-font-weight:normal">Manufacturing Technology </b></p>
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	 </p>
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	ONTOP’s plant is located at Langtang <span style="mso-spacerun:yes">&nbsp;</span>National Park -- 2,000m above the sea level. The factory uses a fully automated bottling system. The water passes through upgraded AVE machines imported from Italy. The plant uses NISSIE machines from Japan to do the bottling.</p>
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<p class="MsoNormal">
	<b style="mso-bidi-font-weight:normal">Achievements </b></p>
<p class="MsoNormal">
	 </p>
<p class="MsoNormal">
	Himalayas’ ONTOP has been recognized by www.finewaters. com as the ‘Best Drinking Water in the World’ and also awarded the best Designed Bottle by Pentawards, France (2008).</p>',
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	<img alt="Sony Xperia" src="/userfiles/images/sony%20(Copy).jpg" style="float: right; margin: 0px 0px 0px 10px; width: 225px; height: 271px;" />Sony has launched its latest flagship smartphone, the Xperia Z1 in Nepal. Powered by a 2.2GHz quad-core Qualcomm Snapdragon 800 processor, Xperia boasts of a 5-inch full-HD (1080 x 1920 pixels, 441 ppi pixel density) display along with 2GB of RAM and Adreno 300 GPU. The multi-touch TFT capacitive touchscreen Triluminos display with X-Reality engine is protected by a shatter proof and scratch resistant glass. The single aluminium unibody lightweight smartphone has dimensions of 144x74x8.5 mm weighs just around 170 grams. The dust proof Xperia Z1 is IP58 certified smartphone which is water resistant over 1 meter and 30 minutes.&nbsp;</div>
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	The Xperia Z1 has 16GB of internal storage that can be expanded up to 64 GB via micro SD card. The phone runs on Android 4.2 Jelly Bean with a non-removable 3,000 mAh Li-ion battery. One of the highlights of the Xperia Z1 is its 20.7 MP camera, which comes with Sony&#39;s G Lens with 27 mm wide angle and f/2.0 aperture. The camera has timeshift burst feature that takes 61 images in just 2 seconds. The camera comes with software enhancements like Social Live, which lets users broadcast live to their Facebook timelines and get friends comments right on Z1&#39;s screen. &nbsp;</div>
<div>
	Xperia Z1 comes with pre-loaded apps like Sony Music and Sony LIV, which offer access to Sony&#39;s catalog of music and TV programming respectively. The smartphone is compatible with the Sony DSC-QX 100 and QX 10 camera lenses and Sony&rsquo;s smartwatch. Nepa Hima Trade Link Pvt Ltd, the authorised distributor of Sony smartphone in Nepal has priced Xperia Z1 at Rs 77,600. The smartphone is available in black, white an purple colours.</div>',
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			'description' => 'Sony has launched its latest flagship smartphone, the Xperia Z1 in Nepal. Powered by a 2.2GHz quad-core Qualcomm Snapdragon 800 processor, Xperia boasts of a 5-inch full-HD (1080 x 1920 pixels, 441 ppi pixel density) display along with 2GB of RAM and Adreno 300 GPU.',
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			'title' => 'Sony Xperia L & Xperia SP In Market',
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	<span style="font-size: 12px;">Sony has introduced two new smartphones in the market, Xperia L and Xperia SP. Both these smartphones have 8 megapixel fast-capture cameras with Exmor R which takes sharp and clear pictures, says a press release. Both phones run on Android 4.1 Jelly Bean. Xperia SP has Reality Display powered by Mobile Bravia Engine 2. Xperia L comes with a 4.3 inch display with 854x480 resolution and Xperia SP has a 4.6 inch display with 1280x720 resolution. Both the phones are powered by a dual-core processor. Xperia L and Xperia SP are available at Rs 29,999 and Rs 41,999 respectively.</span></p>
<div>
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			'title' => 'Ncell’s New Bonus Scheme',
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	<span style="font-size: 12px;">Ncell has simplified and adjusted bonuses to its customers. The new bonus structure categorizes customers into two groups, customers subscribed with Ncell for more than a year and customers subscribed with Ncell for less than a year.&nbsp;</span></p>
<p>
	Under the new structure, customers using Ncell for more than a year will get bonus amount of Rs 10 every time they recharge with Rs 100 to Rs 199; Rs 20 on every recharge of Rs 200 to Rs 299; and Rs 35 on recharge of Rs 300 to Rs 499. Likewise, they will get Rs 60 in bonus on every recharge of Rs 500 to Rs 999 and Rs 125 while recharging Rs 1000 or more.&nbsp;</p>
<p>
	Similarly, the customers whose subscription with Ncell is less than a year will get bonus balance of Rs 5 on every recharge of Rs 100 to Rs 199; Rs 15 on recharge of Rs 200 to Rs 299; and Rs 25 on recharge of Rs 300 to Rs 499.They would get bonus reward of Rs 45 on recharging Rs 500 to Rs 999, and Rs 95 on recharge of Rs 1000 or more. The bonus balance should be used within 30 days.</p>
<div>
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			'description' => 'Ncell has simplified and adjusted bonuses to its customers.',
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			'title' => 'Martin Ice-cream: Creating History',
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			'summary' => null,
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	 </p>
<table align="right" border="0" cellpadding="1" cellspacing="1">
	<tbody>
		<tr>
			<td>
				<img alt="Aditya Agrawal,Business Development Manager,Global Trading Concern Pvt Ltd" height="292" src="https://lh5.googleusercontent.com/-sdJzUTkiq8o/UdvuAE2hrTI/AAAAAAAABBw/q0TRUYsXx_c/s310/MAHARJAN.jpg" width="250" /></td>
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		<tr>
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				<strong><span style="text-align: start;">Prakash Maharjan</span></strong><b><br />
				</b><span style="text-align: start;">Executive Director</span><br />
				<span style="text-align: start;">Shakti Foods Pvt Ltd</span></td>
		</tr>
	</tbody>
</table>
<p>
	<strong>--By Sujan Dhungana</strong></p>
<p>
	Shakti Foods Pvt Ltd, registered as a dairy company in 2010, penetrated the domestic market with the vision to be the best in the market. The then market seemed challenging with other booming companies in the sector. It was thus, a tough task for them. Keeping this in view, the company started initially by producing ice-cream under the brand name ‘Martin’. To get international recognition, the company adopted production of ice-creams through automatic plant, using modern machineries. To hit the psyche of consumers the company tagged its product as ‘Freeze Your Moments’.&nbsp;</p>
<p>
	Prakash Maharjan, the Executive Director of the company believes that production through automatic plant was necessary to meet the market demands. He says, “Consumers at that period were already conscious about their health, and to give our consumers a healthy product was our chief challenge,” hence “Adoption of automatic plant in production played a great role to acquire brand loyalty from our customers.”</p>
<p>
	With the growing competition the company started focusing on understanding the need of its consumers and also the weaknesses of the entire dairy sector. The major problem was the price being higher, it was popular only among the elites. Thus, “We thought of coming with a product which could easily be accessible to general people,” said Maharjan.&nbsp;</p>
<p>
	Mass production was another challenge that the company faced. The market of ice cream was small, resulting in limited production. Thus, the company started mass production and tried distributing the product to heterogeneous population of the country. The company started producing 10,000 litres of ice-cream per shift. In the beginning, the marketing was focused basically on the densely populated cities.</p>
<p>
	However, the branding process was not so easy. “It was really a challenging job to brand a product in such a market where a number of other brands existed,” says Maharjan. He adds “We did not focus on big advertisements and campaigns in media; however, we directly approached our potential customers.” The company started offering free samples to the consumers—in department stores, exhibitions and different schools. Furthermore, the company made arrangements for the people to visit the factory where they could see the manufacturing process. Maharjan also says that Nepali customers have become choosy with time. Keeping this in mind, the company produced different flavours of ice-cream in order to fulfill the quest of its consumers.&nbsp;</p>
<p>
	Taking every hurdle as an opportunity, the company today has established itself as one of the competitive players of the industry. Started with 20 direct employees initially, today the company has 30 employees working in Kathmandu-based factory. Martin has around 400 retailers scattered all over the country, today. Maharjan says “We occupy around 10 per cent of the market share,” adding that the company is trying to extend the market in different districts and also trying to target the mass through different musical programmes. On being asked about the future plans, Maharjan said that the company is planning to produce other dairy products in the near future.</p>
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			'title' => 'Radisson’s Charity Event',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	<strong><span style="font-size: 12px;">--By TC Correspondent</span></strong></p>
<p>
	The management team of Radisson Hotel organized a charity program for the senior citizens from Janak Baba Ashrit Mandir Briddhashram and for differently-abled as well as deprived children and elderly mothers from Patan CBR and Mudita Sewa Griha on 26th June.&nbsp;</p>
<p>
	Amidst a special program held at Begnas hall of Radisson Hotel, Ranju Man Pradhan, Officiating General Manager of Radisson Hotel Kathmandu distributed one 21” color television and 5 bed boxes to the representatives of Janak Baba Ashrit Mandir. Similarly, three 21” color televisions, two Writing tables, 15 bed boxes, mattresses and carpets were distributed to the representatives of Patan CBR and Mudita Sewa Griha operated under Patan Community Based Rehabilitation Organization. Similarly, the hotel also distributed stationery items to the disabled children from Patan CBR and children from Mudita Sewa Griha as well.</p>
<p>
	Radisson Hotel is also planning to help the victims affected by the recent landslides and flood in the mid and western regions of Nepal. As part of its Corporate Social Responsibility (CSR) and Responsible Business, Radisson Hotel has been engaged in such welfare activities for many years.</p>
<div>
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			'description' => 'The management team of Radisson Hotel organized a charity program for the senior citizens from Janak Baba Ashrit Mandir Briddhashram and for differently-abled as well as deprived children and elderly mothers from Patan CBR and Mudita Sewa Griha on 26th June.',
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			'title' => 'Subisu’s SLC Graduate Package',
			'sub_title' => '',
			'summary' => null,
			'content' => '<p>
	Subisu Cablenet (P) Ltd has launched ‘2069 SLC Graduate Internet Package’ for SLC appeared students. Under this package, SLC graduates can avail 512 Kbps internet package with 50 hours per month at Rs 750 per month, which also includes cable TV channels, Bitdefender Antivirus Internet Security 2013 and a pen drive”. Internet scholarships are available for other unlimited packages as well. This offer is valid in Kathmandu Valley and for new connections only.<br />
	 </p>',
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			'created' => '2013-06-28',
			'modified' => '2013-06-29',
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			'title' => 'New TCL Chest Freezer In The Market',
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	EOL Pvt Ltd has introduced a new model of TCL chest freezer. The freezer with the capacity of 600 litres has features like quick and deep freezing, mechanical temperature control with power indicator, quality A-ally embossed inner container; defrost scrapper, clean back and water disposal device among others. Eight models of TCL chest freezers are available in the market with capacity ranging from 115 litres to 600 litres. The price of the freezers range from Rs 22,690 to Rs 54,990.<br />
	<br />
	<br />
	 </p>',
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			'sortorder' => '1065',
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			'title' => 'Pepsi’s 20-20 Promotional Campaign',
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	Varun Beverages Nepal Pvt Ltd has launched p r o m o t i o n a l campaign named Pepsi 20- 20. Pepsi 20-20 is an Under the Crown promotion which is available on 250ml Pepsi, Mirinda, 7UP and Mountain Dew bottles with a red band on the crown. Every day, one lucky winner will win Rs 100,000 and in the bumper prize, customers can win Rs 2 million at the end of the campaign. The winners will be selected through a lucky draw every Sunday in the presence of media. The company has chosen the national cricket team captain Paras Khadka to be the face of the campaign.<br />
	<br />
	 </p>',
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			'title' => 'Himalayas’ ONTOP Top Quality Water From The Mountains',
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	<b style="mso-bidi-font-weight:normal">Pawan Chitrakar <br />
	Director <br />
	Himalayan Spring Water Ltd</b></p>
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	 </p>
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	<strong>By Sujan Dhungana</strong></p>
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	Himalayas’ ONTOP mineral water is an example of how foreign investment can help promote the domestic industry in Nepal.</p>
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	The brand, first launched by Korean Investment Pvt Ltd in 2007, has not only become a favourite among banks, INGOs, NGOs, restaurants and big corporate houses, but has also gone international.</p>
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	“Our products were new for the market when we first launched them. Our objective was to create an aware consumer base that appreciates our peculiarity,” said Ganga Dhital, Manager of Himalayan Spring Water.</p>
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	 </p>
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	The company was established by the Korean firm with an initial capital of $ 60 million. It adopted reverse osmosis process to rid the pristine water from Langtang National Park, Rasuwa, of impurities. In order to maintain the original taste of the collected water, the company uses series of filtration processes such as sand filtration and carbon filtration.</p>
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	With an increasing demand in both the domestic and international markets, Mukti Shree Pvt Ltd, a domestic company combined forces with the Korean initiative to explore the market.</p>
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	“As it was a new product in the market with comparatively high price, it was difficult get people to buy. However, Himalayas’ ONTOP primarily focused on the quality of the water and started direct campaigns door-to-door awareness programmes in the Nepali market,” informed Dhital.</p>
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	Few years ago the upgraded to AVE machines from Italy to fill and package water using four-step filtration through micro filters of up to 0.2 micron.</p>
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	 </p>
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	Pawan Chitrakar, director of the states that the market acknowledged the spring water’s true quality later. He says “We tried to give our consumers original mineral water rather than just processed water, and finally we succeeded.”</p>
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	The company asserts that the market today is very competitive and any product really needs a good branding. “Though we have not launched big campaigns till date, we are planning to do so soon,” says Dhital. “Since our basic target are business executives, we have put up some advertisement at the International Airport and in at the domestic airport in Pokhara.”</p>
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	“Banks, INGOs, NGOs, restaurants and big corporate houses have liked our product. We are also exporting our products to India, Korea, Hong Kong and the UAE.”</p>
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	 </p>
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	The company, together with Dynamic Dreams Trade Link Pvt Ltd -- the sole distributor, is planning to come up with a new 15-liter jar in the market. “We will try giving the best to our customers and I urge consumers to be health-conscious,” Dhital concludes.</p>
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	<b style="mso-bidi-font-weight:normal">Manufacturing Technology </b></p>
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	 </p>
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	ONTOP’s plant is located at Langtang <span style="mso-spacerun:yes">&nbsp;</span>National Park -- 2,000m above the sea level. The factory uses a fully automated bottling system. The water passes through upgraded AVE machines imported from Italy. The plant uses NISSIE machines from Japan to do the bottling.</p>
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	 </p>
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	<b style="mso-bidi-font-weight:normal">Achievements </b></p>
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	 </p>
<p class="MsoNormal">
	Himalayas’ ONTOP has been recognized by www.finewaters. com as the ‘Best Drinking Water in the World’ and also awarded the best Designed Bottle by Pentawards, France (2008).</p>',
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